In recent years, the clothing industry has shown a clear signal that trends are changing faster and faster.

The transformation of mobile Internet has redefined people’s consumption habits and lifestyle. New consumer demands are constantly changing and also giving birth to changing trends. How to accurately capture, understand and meet the potential demands of consumers is the primary consideration of clothing merchants in the process of new product research and development.
The same as once only advocated the concept of environmental protection, people have already put into action in every aspect of life. In the past year, 29.9% of the users continued to pay attention to environmental protection:

“Environmental protection can be a trivial matter around everyone, and they will take the initiative to practice and support a green lifestyle.”

People began to throw away complicated elements, returning to the basic style, advocate energy saving and low carbon minimalist wear concept, also promote simplicity is expected to become a hot trend in 2022 under the “everything can be recycled” lifestyle.
In the future, Tiktok e-commerce will continue to combine the content that users are interested in, insight into the trend and consumer demand, providing new ideas for clothing merchants to create new products, and constantly expand the space of business increment.