Swiss firm Calida’s sales up 14.4% in FY22, driven by online channel

Calida Group, a Swiss clothing company, has reported consolidated sales of Swiss franc (CHF) 323.9 million (approximately $346.2 million), up 14.4 per cent year-on-year (YoY) when adjusted for currency effects, in fiscal 2022 (FY22). The growth was largely driven by the online sales, which increased 11.9 per cent. Other sales channels, including traditional retail, outlets, and wholesale, also saw continued growth.

Calida brand’s share of group sales expanded by nearly 5.5 per cent, adjusted for currency effects, to reach CHF 155.5 million. Sales also grew at currency-adjusted double-digit rates to CHF 74.2 million (up 10.7 per cent) for Aubade and to CHF 64.2 million (up 16.8 per cent) for Lafuma Mobilier. Erlich Textil generated CHF 5.5 million in sales in FY22, and Cosabella generated CHF 24.4 million in sales.

In FY22, the company generated an operating profit of CHF 27.7 million, which is an increase of 14 per cent from a year earlier. The EBIT margin also increased to 8.6 per cent, up from 8.1 per cent in the prior year.

Looking ahead, the company has set an organic growth target of 4-6 per cent for FY23, as defined in its Accelerate 2026 strategy.

Timo Schmidt-Eisenhart, CEO of the Calida Group, said: “In the 2022 financial year, we succeeded in achieving a new record result in the history of the Calida Group. In an extremely challenging environment that significantly affected consumer sentiment, we were able to generate 14.4 per cent higher sales and increase operating profit by 14 per cent to a new record level of CHF 27.7 million. This allowed us to gain further market share in a declining market. This success was driven first and foremost by our established strong brands Calida, Aubade, and Lafuma Mobilier and their extremely loyal customer base.

“The newly acquired brands Erlich Textil and Cosabella offer promising growth prospects, as does the market entry of Aubade in the US. Our omni-channel business model has consistently proven its worth and forms the solid foundation for the future development of the Calida Group.”