“Made in China 2025”, wool textile industry gives the answer of “Xinao”

The “Made in China 2025” action plan issued by The State Council in 2015 has designed a top-level plan and roadmap for China’s manufacturing industry. In the industrial upgrading from “Made in China” to “smart Made in China”, how to walk out of the road with both Chinese characteristics and industrial characteristics. With the opening of the 2022 Xinao Knitting New Designers Competition hosted by China’s leading wool textile industry Xinao Shares, industry experts, scholars and entrepreneurs gave their answers to the wool textile industry.

According to the latest statistics, China has been “the world’s largest manufacturing country” for 11 consecutive years, and the added value of China’s manufacturing industry increased from 16.98 trillion yuan in 2012 to 26.59 trillion yuan in 2020.

How to transform from a manufacturing country to a manufacturing power, China’s manufacturing industry is finding its own way. Taking the wool textile industry as an example, from the perspective of hardware, the core equipment technology has been monopolized by foreign brands such as Japan and Germany for a long time, which seriously restricts the industrial upgrading. It is urgent to realize the localization and autonomy of production equipment.

At the same time, as a garment raw material, wool textiles need to be promoted to the market through good design and excellent brand, and finally truly win the recognition and love of consumers. “Soft power”, such as talent storage and brand building, has also become the key to transforming the industry from quantitative to qualitative. Compared with the mature wool textile consumer market in foreign countries, the current wool textile industry in China still has the phenomenon of “top-heavy”.

The upstream has strong production capacity and technological innovation ability, while the downstream needs to expect more famous brands and famous designs to help the integration of the industrial chain and complete the inner cycle.

One of the key features of “Made in China 2025” is to cultivate hidden champions in various industries, that is, enterprises that are not well known to the general public but take a leading position in a specific industry. Especially in recent years, under the multiple effects of the international political situation and the epidemic, China’s manufacturing industry needs to adapt to the changes in the global competitive landscape. The importance of “invisible champions” for China’s manufacturing industry is self-evident.